Wednesday, 24 October 2018

Dior Saddle Bag: Officially 2018s most popular handbag

Every so often, a product becomes so cult that wearing it at the same time as your friend/colleague/mum isn't embarrassing but, rather, a bonding experience. E.g. the Nike Air Max, or Gucci logo belt.

This season, unfortunately for our pursestrings, the piece everyone is bonding over is the Dior Saddle Bag.

Ringing in at a healthy £2,100, it's one for the devoted fashion fans.

According to global fashion search platform, Lyst, the nostalgic piece has become the hottest women's product (not just handbag!) of the last financial quarter.

Having gone big on a social media campaign, on July 19 - the day it re-launched - over 100 hugely popular global influencers posted an image of themselves modelling the bag.

Read more here